What is Your Unique Sales Proposition (USP)? Do You Know Your Target Customer's Persona?
After the roadmap comes the vehicle that will get you going. In Inbound Marketing we equipped you with tools that can be used by your team to get you closer to your goals but even the best tools cannot get you anywhere without a skill to use them properly. Your sales team should know at each point what to do and what to use to make the sale.
Charmacy will lead you in
- Defining your Unique Sales Proposition (USP)
- Analysis needed to identify your customer persona
- Develop your Strategic Sales Plan that will include your sales structure, value chain, sales channel, processes and tools.